What happens when 4 distinct personalities in “You Know The Drill” MC I.K.P., Billy Hood, EarthTone and
producer/engineer Swanny River, come
together to create one of the independent’s super group? You get the undeniable
presence of The AlliYance.
The East Coast based
collective originally came together to bring a different, jazzy and diverse musical
taste unheard of in the current state of rap. But now the "I Be On It" MCs seem to find their footing as their newest single
brings a fun vibe to a word used in everyday life for a multitude of reasons.
"The song is
almost like a 'word game', like how many different ways can you talk about
"cake" in a song? EarthTone
had created the track and we all vibed to it instantly. He had the concept and
then it kinda became a running inside joke between us so we brought that kind
of energy to the record. We wanted people to have just as much with the song as
we did making it. All puns intended."
In what is easily their most successful breakout hit during
their #JulYance release of music last
month, check out “Cake” below. Introducing...
The AlliYance coming soon.
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